$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series)

As a person who has always known that I wanted to start a business that was fulfilling for myself and helpful to my future customers I was terrified that I didn’t have any place to start, I didn’t have an offer, much less know how to word that offer in a way that was valuable for both myself and my customers. This book changed all that in the most straightforward manner. It’s easy to read. It makes perfect sense, and the best thing of all it actually gives you the steps from zero to finished offer. The level of confidence that I have now is insane. Alex is serious about teaching those who are willing to learn exactly how to position are offers in a competitive space. Any competitive space. This book is worth much more than whatever price happens to be attached to it at the moment. It is practical knowledge, peace of mind, confidence, future proof value, all wrapped up in a book that it would take you less than a day to read.

Amazing book so far! Full of wisdom and knowledge to help you cater to your audience and make offers that compel people. 100/10 recommend

I am currently in the process of starting my own business (on Skool for now) and Alex's advice has been integral in mindsets, frameworks, models, and more to implement into my own practice. I feel like I am taking a shortcut (but a proper, useful, tangible one) to making smarter business moves right from the beginning. I am becoming wiser and already changing some tactics/ideas I was thinking of using. It's getting much more clear and tactical on how to create offers that are effective and not just another brick in the wall. Thank you for the help, Alex. Hope this review helps you back.

you learn the basic of business and how to grow yourself this year i didn’t know anything with business 0 experience now i am way better and all i did was read and listen to alex stuff

This is my first book on crafting business offers that both create value for a client and guarantees profitability. Like all books of this nature, your ability to creatively adapt and implement these ideas to fit your unique context is what determines how useful the ideas discussed are to you. Yet unlike most books, Alex does a good job in being clear about this expectation.

I'm only 70 pages in the book and have extracted an insane amount of value from this book. I'm starting a Freight Brokerage January 2026 and this book is an attempt at me learning how to be a business owner. I love how easy this book is to read. I love the pictures in the book; they further drive Alex's point. I love the money proof's in the book; they help provide proof that the words in the book should be listened to. I love all the free resources. I love the feeling of the hardcover book. I will definitely buy the other two books, and if I grow enough, their service. If you're a business owner, you owe yourself this afternoon read. I hope this helps you succeed!

This book is excellent - clear, practical, and easy to apply. A lot of what Alex talks about here will be familiar if you’ve watched his videos, but the book ties everything together in a really organized way. It gives you a fuller picture and adds more depth where it’s needed. It’s a great read for anyone who wants to learn how to create strong offers and understand marketing and business in a practical way. Highly recommended.

Incredible guide that you need to study day after day after day (if you are a business owner or work in sales/marketing) until your offer becomes ridiculously good. So good that your next problem is your capacity to manage all the orders. Alex is one of my favorite speakers and authors. He so generously shares his experience and expertise that it would be stupid not to study it.

If you interested in entrepreneurship you have to read this book

Sometimes it feels like harsh truths when Alex tells you how he sees it, but they do.. click. Alex is straightforward, in telling what he thinks are vanity motifs and excuses not to get out and go for what you want. His advice: Get to it. And he sure knows how to ask for what he wants. Here’s this book review. (Literally a request in the book to leave a review) I think that is a brilliant move to keep the book up and running. In line with a lot of brilliant moves he is sharing. I am bait. Worth your time. You will always leave with more then before you started the read!

Helped so much

The $100M Offer is one of the most practical business books I’ve read. It’s straight to the point and packed with useful advice. If you’re trying to figure out how to make your product or service more valuable—or why people aren’t buying—this book helps you fix that. Alex Hormozi breaks everything down simply. No fluff, no jargon. He gives you a clear framework to create offers people actually want and are happy to pay for. The value equation alone is worth the read. I’d recommend it to anyone building a business or trying to improve their sales. You’ll get ideas you can apply immediately.

Really nice book