Tree of Life BeautyRetinol Serum, Skin Smoothing Face Oil for Dark and Age Spots and Fine Lines, Facial Serums for Dry and Sensitive Skin Care with Hyaluronic Acid for Soft Smooth Skin, 2 Fl Oz

For the price, I don't think this serum can be beat. My reasoning is below.First, the things some people may not like:- This retinol serum is not "thick," but it is not like water either. I would put it at a "thin gel" consistency. This isn't a bad thing in and of itself (you won't lose it "running away" like watery serums), but some people like the watery-type serums more. This is definitely thicker than water.- This serum contains retinol. I know this is an odd reason to say someone may dislike it, but I read a lot of the negative reviews before purchasing this product (I always do), and many of them seemed directly related to retinol itself. Until skin is used to it, which can take a couple of weeks, retinol can burn, flake, and cause skin irritation. I never use new retinol products more than 2-3 times a week until I know my skin is used to it... and if you aren't willing to do that with any new retinol product, you can expect some irritation.- The packaging is more than adequate, and pretty protective, but it is incredibly simple. I assume that's why it costs less than some other retinol serums on Amazon (they didn't spend the money on packaging?), but every other retinol I've ordered/bought in stores has had pretty nice/fancy packaging. I didn't mind the packaging because I didn't buy it for the packaging, and the packaging wasn't in any way ugly... but it's not "spiffy," which might throw some people off (the product itself looks high quality and nice, the contact info is a US company, and the bottle was sealed, so we're good there).Now the good:- It has, literally, the same active ingredients as some of the much higher priced serums out there. No joke. I don't know how this is possible (again, packaging?), but after talking to a few companies through email... there is literally no difference in the active ingredients.- It has worked as well for me as my normal, much higher priced retinol-based products. I know each person's skin is different (disclaimer: my skin is already acclimated to retinol), but I see no difference in my skin between this and my other retinol which was five times the price. Obviously, I didn't expect a miracle product (I don't buy into that hype), but at this price I feel it has more than lived up to its value.- Many of the ingredients are organic (the title says 72%), and it is vegan (I asked). BONUS!- They contacted me in an email after I ordered and told me they have a 100% money-back guarantee, even if the bottle is empty. I think that's a bit ridiculous, especially as this cost me less than $11, but who am I to judge... I won't be sending it back, but evidently you can if you want to.- The product came with a card which had their customer service's email on it (I used it to ask if the serum was vegan, which it is).Oh, and I got a message after I emailed them, from the "founder of the company," asking if I had any questions on how to use the serum, asking if I was "satisfied," and reminding me that if I didn't like it I could return it for a refund. I didn't respond, but was pretty impressed by the fact they reached out on an $11 product.For the reasons above, I feel I can give this product a solid 5-stars. If I change my mind for any reason (if it stops working as well as my normal retinol, for instance), I will update this, but I have definitely gotten my money's worth.I have read their vit c serum is fairly decent, so may try that next. I am still undecided as I like my current c serum, so would appreciate anyone who has used it responding to this to give me your thoughts (I prefer "verified purchase" responders please, because I trust those more).Thank you for reading, and if my review helped, please vote it up below.

I saw a change in my face, clearer and more radiant, good quality of this product!

I’ve been using this product for several months now and it really makes my skin feel moisturized, and it even cleared up a rough patch that appears on my cheek from time to time!I knocked a star though because I’ve ordered this several times and the consistency is always different. First purchase was as expected, slightly thick. My second purchase was completely watery, like it literally felt watered down which made it difficult to apply. I I tried again thinking it was a fluke and the next was slightly less watery but not as thick as the first one I got. My most recent purchase is the perfect consistency, a little thick but not heavily so.I’m going to give this brand one more try but if the consistency is watery again I’m gonna move on to another brand.

I use this every time I wash my face. It gives it a nice glow and I know I am getting get results. No one knows I am 64 years old. I have to keep asking for the senior discount

I’ve used this product for a few years and love it. I ordered a single bottle in early December and the smell was awful. It smelled something like expired almonds, never had that issue before. I returned the product assuming it was just an anomaly. Then I ordered a double pack in early January and the same issue occurred in both bottles. I’m not sure if they were all from the same bad batch or if the formula has changed but buyer beware!

Love Tree of Life products. They've really changed my skin tone!

This is my 3rd retinol serum! I really love it.

Muy bueno