---
product_id: 71417091
title: "SX740 HS PowerShot Digital Camera - Silver"
brand: "canon"
price: "R$13973"
currency: BRL
in_stock: true
reviews_count: 13
category: "Canon"
url: https://www.desertcart.com.br/products/71417091-sx740-hs-powershot-digital-camera-silver
store_origin: BR
region: Brazil
---

# 4K UHD video capture Wi-Fi & Auto Transfer 40x optical zoom SX740 HS PowerShot Digital Camera - Silver

**Brand:** canon
**Price:** R$13973
**Availability:** ✅ In Stock

## Summary

> 📸 Travel Light, Zoom Far, Share Fast!

## Quick Answers

- **What is this?** SX740 HS PowerShot Digital Camera - Silver by canon
- **How much does it cost?** R$13973 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.br](https://www.desertcart.com.br/products/71417091-sx740-hs-powershot-digital-camera-silver)

## Best For

- canon enthusiasts

## Why This Product

- Trusted canon brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Seamless Sharing:** Built-in Wi-Fi and Auto Transfer keep your best shots instantly connected to your devices and social feeds.
- • **Snap with Precision:** 20.3 Megapixel sensor delivers sharp, vibrant photos perfect for both casual and semi-pro photographers.
- • **Zoom into the Moment:** 40x optical zoom lets you capture distant details with crystal clarity—never miss a shot again.
- • **Cinema-Quality Memories:** Record stunning 4K Ultra HD videos that make your travel stories come alive in vivid detail.
- • **Pocket-Sized Powerhouse:** Compact, lightweight design fits effortlessly in your pocket—travel light without compromising quality.

## Overview

The Canon PowerShot SX740 HS is a sleek, silver digital camera featuring a powerful 40x optical zoom lens and a 20.3MP sensor, enabling high-resolution photos and smooth 4K video capture. Its compact design and built-in Wi-Fi with Auto Transfer make it the ultimate travel companion for millennials who demand professional-quality imaging on the go.

## Description

Product Description With 40x optical zoom, superfast DIGIC 8 processing and spectacular 4K movie resolution in a pocket-sized body, the powerful PowerShot SX740 HS redefines travelling light. Box Contains Digital Camera PowerShot SX740 HS (SLV) Wrist Strap WS-800 Battery Pack NB-13L Battery Charger CB-2LHE AC Cable (E) User Manual Kit

Review: Fabulous Pictures - In my opinion, this is one of the finest cameras that Canon produce. Finer even than many of their low to mid range DSLRs. This the SX740HS and the 730 I bought for my wife some years ago is just as good. It is well-made and robust, not cheap but worth every penny. The 40 times zoom is spectacular. Mega distance shots look like they are a short distance away with remarkable clarity, focus and colour density, providing the light is good and you can hold the camera steady, The IS helps on full zoom but for best result a tripod or simply standing the camera on a fence post works best. There are a host of options for shooting ranging from full manual operation to a huge selection of auto settings including low light and moving subjects. The movie setting is full HD and wonderfully clear and smooth. Honestly, I got rid of my DSLR for this and don't regret it for a single moment. The results are infinitely better. I just hope that Canon don't retire this model but keep on improving it. Buy this camera and you wont regret it.
Review: Great compact for everyday use. - Love this camera. We have some great local walks in woods and by the river with frequent sightings of various wildlife. I could never get any decent shots on my phone as subjects were too far away and I rarely carried my bridge camera with 30x zoom as it was too bulky for everyday use. I am delighted with the Canon powershot sx740hs as it provides a semi serious camera with a powerful zoom and pops right in my trouser pocket. I read somewhere that the best way to get good photos is to have your camera on you and use it frequently. I am now able to take it every time I go out. I'm impressed by the 40x zoom which even hand held provides decent results due to the image stabilisation. I'm a casual photographer (definitely not pro and a still a good few steps down from decent amateur) but this camera lets me step out of the full auto mode as a starting point. It isn't as versatile as my bridge with regard to settings and can't take filters but it allows me to carry a camera every day which is great. It will be so easy to pack for holidays and hillwalking too, although the lack of weather proofing is a bit of a set back in the hills (I just keep it in a zip lock good bag if rain is forecast and wouldn't have it out to shoot in the wet anyway). Great compact camera for the price. Battery life is okay so far although my bridge camera takes AA batteries which would have been nice as it is easy to carry spared of those. An actual Canon spare battery is a bit too expensive. I've added some shots (most taken at full zoom) none of which I would have got with my phone and as for my bridge, well I'd have probably left that at home 😉🙂.

## Features

- Travel with 40x optical zoom in your pocket
- Capture memories in 4K Ultra High Definition
- Confidently shoot 20. 3 Megapixel photos
- Share and store photos with Wi-Fi and Auto Transfer
- Digital Camera PowerShot SX740 HS (SLV) Wrist Strap WS-800 Battery Pack NB-13L Battery Charger CB-2LHE AC Cable (E) User Manual Kit

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07G33LZ77 |
| Aperture Modes | Automatic |
| Autofocus Points | 9 |
| Batteries | 1 Lithium Ion batteries required. (included) |
| Best Sellers Rank | 3,292 in Electronics & Photo ( See Top 100 in Electronics & Photo ) 35 in All-in-One Digital Cameras |
| Brand | Canon |
| Camera Lens | This digital camera features a 40x optical zoom lens, providing a focal length range of 24mm - 960mm, making it ideal for capturing various subjects, from wide-angle landscapes to distant subjects. |
| Colour | Silver |
| Continuous shooting speed | 10 |
| Country of Origin | Japan |
| Customer Reviews | 4.4 4.4 out of 5 stars (495) |
| Date First Available | 31 July 2018 |
| Delivery information | We cannot deliver certain products outside mainland UK ( Details ). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout. |
| Effective still resolution | 20.3 MP |
| Expanded ISO Maximum | 12800 |
| Focus type | Auto Focus |
| Guaranteed software updates until | unknown |
| Has image stabilisation | Yes |
| ISO Range | 100, 3200 |
| Included components | Camera Body & Accessories |
| Item Weight | 0.3 Kilograms |
| Item model number | SX740 HS |
| Max Focal Length | 172 |
| Maximum Aperture Range | F3.3 - F6.9 |
| Maximum shutter speed | 15 Seconds |
| Min Focal Length | 4.3 |
| Minimum shutter speed | 1/3200 - 15 Seconds |
| Model year | 2018 |
| Package Dimensions L x W x H | 15.9 x 14.6 x 6.9 centimetres |
| Package Weight | 0.68 Kilograms |
| Part number | SX740 HS |
| Plug profile | Canon EF |
| Product Dimensions L x W x H | 11 x 6.4 x 4 centimetres |
| Style | Camera Only |
| Warranty description | 2 year manufacturer warranty |
| Water Resistance Level | Not Water Resistant |
| Zoom Type | Optical Zoom |

## Product Details

- **Aspect ratio:** 3:2
- **Compatible mountings:** Fixed Lens
- **Expanded ISO minimum:** 50
- **Image stabilisation:** Optical
- **Maximum aperture:** 3.3 Millimetres
- **Maximum focal length:** 172
- **Metering description:** Evaluative
- **Optical zoom:** 40 x
- **Photo sensor technology:** CMOS
- **Supported file format:** JPEG, MP4

## Images

![SX740 HS PowerShot Digital Camera - Silver - Image 1](https://m.media-amazon.com/images/I/61coV46OzML.jpg)

## Available Options

This product comes in different **Color, Style** options.

## Questions & Answers

**Q: I'm very keen on this camera but i'm so used to raws i can't imagine editing without them.  how have photographers got on with jpegs?**
A: I use this camera for travel adventure holidays where I have very limited luggage. The jpegs are good 
I made the compromise for the  x40 zoom and the convenience and adaptability of this camera.

**Q: Can anyone with this camera recommend a good case for it please? Thank you**
A: Kinokoo make one specifically for this camera - very sturdy and semi-fitted(on Amazon).

**Q: Can you use an external microphone with this camera?**
A: There doesn't appear to be a suitable connection for an external microphone.

**Q: Is the auto focus good, particular when zooming in?  current camera is a canon powershot sx210 and some of my landscape shots aren't quite in focus.**
A: If you see my review, this is not a good camera.   I returned it because it is not a patch on the G7X I already had.  It looks cool but the best thing about it is the Canon badge.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Fabulous Pictures
*by M***K on 25 August 2024*

In my opinion, this is one of the finest cameras that Canon produce. Finer even than many of their low to mid range DSLRs. This the SX740HS and the 730 I bought for my wife some years ago is just as good. It is well-made and robust, not cheap but worth every penny. The 40 times zoom is spectacular. Mega distance shots look like they are a short distance away with remarkable clarity, focus and colour density, providing the light is good and you can hold the camera steady, The IS helps on full zoom but for best result a tripod or simply standing the camera on a fence post works best. There are a host of options for shooting ranging from full manual operation to a huge selection of auto settings including low light and moving subjects. The movie setting is full HD and wonderfully clear and smooth. Honestly, I got rid of my DSLR for this and don't regret it for a single moment. The results are infinitely better. I just hope that Canon don't retire this model but keep on improving it. Buy this camera and you wont regret it.

### ⭐⭐⭐⭐⭐ Great compact for everyday use.
*by P***S on 31 March 2021*

Love this camera. We have some great local walks in woods and by the river with frequent sightings of various wildlife. I could never get any decent shots on my phone as subjects were too far away and I rarely carried my bridge camera with 30x zoom as it was too bulky for everyday use. I am delighted with the Canon powershot sx740hs as it provides a semi serious camera with a powerful zoom and pops right in my trouser pocket. I read somewhere that the best way to get good photos is to have your camera on you and use it frequently. I am now able to take it every time I go out. I'm impressed by the 40x zoom which even hand held provides decent results due to the image stabilisation. I'm a casual photographer (definitely not pro and a still a good few steps down from decent amateur) but this camera lets me step out of the full auto mode as a starting point. It isn't as versatile as my bridge with regard to settings and can't take filters but it allows me to carry a camera every day which is great. It will be so easy to pack for holidays and hillwalking too, although the lack of weather proofing is a bit of a set back in the hills (I just keep it in a zip lock good bag if rain is forecast and wouldn't have it out to shoot in the wet anyway). Great compact camera for the price. Battery life is okay so far although my bridge camera takes AA batteries which would have been nice as it is easy to carry spared of those. An actual Canon spare battery is a bit too expensive. I've added some shots (most taken at full zoom) none of which I would have got with my phone and as for my bridge, well I'd have probably left that at home 😉🙂.

### ⭐⭐⭐⭐ Great but...
*by P***. on 11 September 2025*

The camera is great with a fantastic zoom range. Disappointed that it is supplied only with a European 2 pin plug for the charger. This necessitated buying an adapter for a UK 3 pin.

## Frequently Bought Together

- Canon SX740 HS PowerShot Digital Camera - Silver
- SanDisk 128GB Extreme PRO SDXC card, SD Card, V30 Memory Card, 4K UHD, up to 200 MB/s, SanDisk QuickFlow Technology, RescuePro Deluxe Data Recovery Software, UHS-I, Class 10, U3, V30
- kinokoo brown Camera bag for Canon PowerShot SX720 PU Leather Material and Complimentary Shoulder strap included

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*Product available on Desertcart Brazil*
*Store origin: BR*
*Last updated: 2026-02-24*