---
product_id: 22780478
title: "PRO-977 Ultra Prime Wallpaper Primer - Water-Based, White, 1-Gallon"
brand: "roman"
price: "R$1855"
currency: BRL
in_stock: true
category: "Roman"
url: https://www.desertcart.com.br/products/22780478-pro-977-ultra-prime-wallpaper-primer-water-based-white-1
store_origin: BR
region: Brazil
---

# Tintable with up to 4 oz universal colorant Covers 400-450 sq ft per gallon Dries in just 3 hours PRO-977 Ultra Prime Wallpaper Primer - Water-Based, White, 1-Gallon

**Brand:** roman
**Price:** R$1855
**Availability:** ✅ In Stock

## Summary

> 🎯 Prime like a pro, hang like a boss!

## Quick Answers

- **What is this?** PRO-977 Ultra Prime Wallpaper Primer - Water-Based, White, 1-Gallon by roman
- **How much does it cost?** R$1855 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.br](https://www.desertcart.com.br/products/22780478-pro-977-ultra-prime-wallpaper-primer-water-based-white-1)

## Best For

- roman enthusiasts

## Why This Product

- Trusted roman brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Custom Color Match:** Tintable formula lets you coordinate primer with your wallpaper palette
- • **Pro-Grade Durability:** Formulated to withstand double-cutting for seamless, professional finishes
- • **Effortless Redecorating:** Strippable primer ensures easy wallpaper removal when trends change
- • **Fast-Track Your Project:** Quick 3-hour dry time means less waiting, more creating
- • **Flawless Base, Every Time:** Prepares bare drywall & painted surfaces for a perfect wallpaper hang

## Overview

ROMAN PRO-977 Ultra Prime Wallpaper Primer is a premium, water-based acrylic primer designed for indoor walls. It dries to a matte white finish in 3 hours, covers up to 450 sq ft per gallon, and can be tinted for perfect wallpaper coordination. Its strippable formula simplifies future redecorating, while durability supports double-cutting for flawless seams. Trusted by pros for over 75 years, this low-odor, non-toxic primer ensures a smooth, hassle-free wallpaper application experience.

## Description

ROMAN’s PRO-977 Ultra Prime Pigmented Wallpaper promotes stripability and offers high hiding power for imperfect walls. PRO-977 is formulated to withstand double-cutting wallpaper. It is a low odor, zero VOC primer that can be tinted with up to 4 oz. of universal colorant to coordinate with your wallpaper. No splatter and enhances slip for easier pattern matching. PRO-977 can be used to prepare and prime walls for wallpaper or latex paint. Avoid freezing; store upright in a cool, dry place. Each order includes 1-gallon of PRO-977 that covers approximately 450 square feet depending on application and comes with a 1-year limited warranty. Providing quality products for over 75 years, ROMAN's brands are rated number one by professional wallpaper installers. Known as the leader in the industry, ROMAN was the first to introduce pre-mixed wallcovering adhesives, wallcovering primers, and many other innovative products in the wallcovering industry that is a standard on store shelves today.

## Features

- IDEAL DRYWALL PRIMER - ROMAN White Acrylic Primer is excellent for priming over bare drywall and painted surfaces. Ready to hang wallcoverings after approximately 3 hours dry time
- STRIPPABLE AND TINTABLE - PRO-977 Ultra Prime Wallpaper Primer promotes strippability, helping wallpaper to be removed easily when it's time to redecorate. This matte white acrylic primer dries to a white finish and can be tinted with up to 4 ounces of universal colorant per gallon
- EASY TO USE - No matter what your project or skill level is, ROMAN Wallpaper Primer will yield superior performance. The low odor, no splatter, and easy clean up with water makes it perfect for anyone to use
- DURABLE - PRO-977 White Primer is specifically formulated to protect the wall during double-cutting applications in order to create the perfect seam. It offers approximately 400-450 square feet of durable coverage per gallon
- PREMIUM QUALITY - ROMAN Products has a long-standing successful record in personal and commercial construction projects. Our premium non-toxic wallpaper primer works on most surfaces and is easy to apply, protects the wall surface, and prevents splatter and odor

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000BUNJHA |
| Age Range Description | Adult |
| Best Sellers Rank | #13,639 in Industrial & Scientific ( See Top 100 in Industrial & Scientific ) #6 in Adhesive Primers |
| Brand | Roman |
| Brand Name | Roman |
| Color | White |
| Color Code | White |
| Container Type | Can |
| Coverage | Approx. 400-450 square feet per gallon |
| Customer Reviews | 4.5 out of 5 stars 88 Reviews |
| Dry Time In Hours | 3 |
| Finish Type | Flat / Matte |
| Full Cure Time | 3 hours |
| Global Trade Identification Number | 00017104103018 |
| Included Components | 1-Gallon - White Wallpaper Primer & Sizing |
| Indoor Outdoor Usage | Indoor |
| Is Waterproof | False |
| Item Form | Liquid |
| Item Type Name | Ultra Prime White Wallpaper Primer |
| Item Volume | 1 gallons |
| Item Weight | 11.3 pounds |
| Manufacturer | Roman Decorating Products |
| Model Name | PRO-977 |
| Model Number | 10301 |
| Paint Type | Acrylic |
| Part Number | 10301 |
| Size | 128 Fl Oz (Pack of 1) |
| Special Feature | Non Toxic, Tintable |
| Special Features | Non Toxic, Tintable |
| Specific Uses For Product | For priming new drywall. Provides white background for hanging translucent wallcoverings. Excellent at preparing surface for double cutting. |
| Surface Recommendation | Walls |
| UPC | 017104103018 |
| Unit Count | 128 Fluid Ounces |
| Warranty Description | 1 Year Limited Warranty |
| Water Resistance Level | Water Resistant |

## Product Details

- **Brand:** Roman
- **Color:** White
- **Finish Type:** Flat / Matte
- **Item Volume:** 1 gallons
- **Paint Type:** Acrylic
- **Size:** 128 Fl Oz (Pack of 1)
- **Special Feature:** Non Toxic, Tintable
- **Surface Recommendation:** Walls
- **Unit Count:** 128 Fluid Ounces

## Images

![PRO-977 Ultra Prime Wallpaper Primer - Water-Based, White, 1-Gallon - Image 1](https://m.media-amazon.com/images/I/71WHhRTAhJL.jpg)

## Questions & Answers

**Q: Should i shake this before using?**
A: Yes, take it to a paint store or wherever you bought it, and have them shake it on their paint shaker. Great product!

**Q: Can I use what’s left over as a regular primer for paint?**
A: I’m not a professional, but, I’d think it would make a good primer as well!  It dries as a “satin ” finish and I would think any cover paint would adhere to it well.

**Q: Can this be used over existing wallpaper in order to paste new wallpaper on top?**
A: Yes, but you should not hang new wallpaper over existing wallpaper for a variety of reasons. See my book, Interior Architectural Painting: a tradesman’s guide, for more information.

## Frequently Bought Together

- ROMAN PRO-977 White Wallpaper Primer - Pigmented Acrylic Primer for Wallcoverings and Home Improvement, Water-based - 1 Gallon, White
- Roman PRO-880 Wallpaper Adhesive & Paste for Any Wallcovering - Ultra Clear Strippable, 1 Gallon(330 sq. ft)
- ROMAN’s Wallpaper Smoothing Tool for Home Improvement, Wallpaper Smoother for Installation, 7.75-Inch Wide, Plastic, White

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**Shop now:** [https://www.desertcart.com.br/products/22780478-pro-977-ultra-prime-wallpaper-primer-water-based-white-1](https://www.desertcart.com.br/products/22780478-pro-977-ultra-prime-wallpaper-primer-water-based-white-1)

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*Product available on Desertcart Brazil*
*Store origin: BR*
*Last updated: 2026-09-22*