---
product_id: 159463536
title: "The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching (Personal and Professional Growth)"
price: "R$372"
currency: BRL
in_stock: false
reviews_count: 8
url: https://www.desertcart.com.br/products/159463536-the-heart-of-laser-focused-coaching-a-revolutionary-approach-to
store_origin: BR
region: Brazil
---

# The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching (Personal and Professional Growth)

**Price:** R$372
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- **What is this?** The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching (Personal and Professional Growth)
- **How much does it cost?** R$372 with free shipping
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- **Where can I buy it?** [www.desertcart.com.br](https://www.desertcart.com.br/products/159463536-the-heart-of-laser-focused-coaching-a-revolutionary-approach-to)

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desertcart.com: The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching (Personal and Professional Growth): 9781945586224: Franklin, Marion: Books

Review: This book shares ow to be of deeper service to your clients - I highly recommend "The HeART of Laser-Focused Coaching" by Marion Franklin, and can say it has transformed my approach to coaching. This insightful book has not only helped me frame how to coach more effectively but has also encouraged me to explore the deeper meanings behind the issues my clients bring to our discussions. One of the key takeaways for me was the emphasis on cultivating a deep listening practice. Marion illustrates through examples how active listening can reveal underlying concerns and motivations, allowing for more impactful coaching conversations. Additionally, her frameworks for setting clear intentions have helped me see how to guide my clients toward actionable goals while remaining open to the unexpected insights that can typically arise during sessions. Marion Franklin’s thought leadership shines through every page. Her profound expertise and generous sharing of knowledge have been invaluable to me as I navigate the complexities of coaching. The exercises and reflective questions she includes have prompted me to consider my own coaching style and how I can better serve my clients. I highly recommend this book to anyone looking to deepen their coaching skills. Thank you, Marion Franklin, for your remarkable contribution to the coaching community!
Review: How to be (and of help to) a human. - If creatures from outer space came upon this world and were handed a ‘Guide to Humans’ it would be this book. Since it would be nice for the world's population to have this kind of crucial knowledge, I implore as many people as possible to purchase this book for themselves or anyone they wish to enlighten to practical and pragmatic, yet wholly transformative information. For those professionals out there coaching clients, this book should be mandatory. An example of one of my favorite techniques in this book: The power of the short-format conversation. Most all emotions, confusion, and decision paralysis can be solved in very short order with the right listener. I’ve experienced major clarity in 30, 20, even 10 minutes with this specific body of work. Can you imagine this kind of power in your life? Acquiring this laser super power to sort through people’s irrelevant stories in order to mine life-changing golden nuggets is a skill worth more than $19.95 and the invested time spent reading this book. Apply her techniques - such as curiously questioning *why* someone is telling you a story vs the *what* of it, or, finding the profound underpinning of beliefs that show up in seemingly insignificant comments and details in conversation - to clients, to coworkers, friends, and family and watch your life simplify and find power. Author Marion Franklin spares us the 'expert, guru' talk usually associated with 'coaching’. She plows through the nonsense of prescriptive advice-giving. Her approach to tearing off clients' blinders is gentle, wrought with genuine tough love, and mastery. She suffers no fools amongst the brain synapses that keep people stuck, and isn't afraid to wield her power of insight and spot-on line of questioning to help someone breakthrough to their goals. She teaches us precisely how to do this. A pioneer not only in laser coaching, Marion Franklin is held in high esteem by insiders, pillars of this industry, and amongst founders of early coaching methodology and standards. Relevant, effective, and untainted by the ebbs and flows of this industry's trends, she espouses the original essence of 1-on-1 guided self-inquiry. She offers access to a new level of awareness and simple techniques for moving people (and ourselves!) beyond challenges and into achieving goals. She shares with us her greatest hits: tried & true, timeless, and as universal as being human. Simple and essential is the work graciously given to us by the author, a true Master. And what important work it is.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #50,847 in Books ( See Top 100 in Books ) #10 in Leadership Training #21 in Business Mentoring & Coaching (Books) #182 in Popular Psychology Counseling |
| Customer Reviews | 4.7 out of 5 stars 980 Reviews |

## Images

![The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching (Personal and Professional Growth) - Image 1](https://m.media-amazon.com/images/I/61-3pjHR4uL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ This book shares ow to be of deeper service to your clients
*by J***E on July 21, 2025*

I highly recommend "The HeART of Laser-Focused Coaching" by Marion Franklin, and can say it has transformed my approach to coaching. This insightful book has not only helped me frame how to coach more effectively but has also encouraged me to explore the deeper meanings behind the issues my clients bring to our discussions. One of the key takeaways for me was the emphasis on cultivating a deep listening practice. Marion illustrates through examples how active listening can reveal underlying concerns and motivations, allowing for more impactful coaching conversations. Additionally, her frameworks for setting clear intentions have helped me see how to guide my clients toward actionable goals while remaining open to the unexpected insights that can typically arise during sessions. Marion Franklin’s thought leadership shines through every page. Her profound expertise and generous sharing of knowledge have been invaluable to me as I navigate the complexities of coaching. The exercises and reflective questions she includes have prompted me to consider my own coaching style and how I can better serve my clients. I highly recommend this book to anyone looking to deepen their coaching skills. Thank you, Marion Franklin, for your remarkable contribution to the coaching community!

### ⭐⭐⭐⭐⭐ How to be (and of help to) a human.
*by M***N on October 31, 2019*

If creatures from outer space came upon this world and were handed a ‘Guide to Humans’ it would be this book. Since it would be nice for the world's population to have this kind of crucial knowledge, I implore as many people as possible to purchase this book for themselves or anyone they wish to enlighten to practical and pragmatic, yet wholly transformative information. For those professionals out there coaching clients, this book should be mandatory. An example of one of my favorite techniques in this book: The power of the short-format conversation. Most all emotions, confusion, and decision paralysis can be solved in very short order with the right listener. I’ve experienced major clarity in 30, 20, even 10 minutes with this specific body of work. Can you imagine this kind of power in your life? Acquiring this laser super power to sort through people’s irrelevant stories in order to mine life-changing golden nuggets is a skill worth more than $19.95 and the invested time spent reading this book. Apply her techniques - such as curiously questioning *why* someone is telling you a story vs the *what* of it, or, finding the profound underpinning of beliefs that show up in seemingly insignificant comments and details in conversation - to clients, to coworkers, friends, and family and watch your life simplify and find power. Author Marion Franklin spares us the 'expert, guru' talk usually associated with 'coaching’. She plows through the nonsense of prescriptive advice-giving. Her approach to tearing off clients' blinders is gentle, wrought with genuine tough love, and mastery. She suffers no fools amongst the brain synapses that keep people stuck, and isn't afraid to wield her power of insight and spot-on line of questioning to help someone breakthrough to their goals. She teaches us precisely how to do this. A pioneer not only in laser coaching, Marion Franklin is held in high esteem by insiders, pillars of this industry, and amongst founders of early coaching methodology and standards. Relevant, effective, and untainted by the ebbs and flows of this industry's trends, she espouses the original essence of 1-on-1 guided self-inquiry. She offers access to a new level of awareness and simple techniques for moving people (and ourselves!) beyond challenges and into achieving goals. She shares with us her greatest hits: tried & true, timeless, and as universal as being human. Simple and essential is the work graciously given to us by the author, a true Master. And what important work it is.

### ⭐⭐⭐⭐⭐ The Bible for coaches
*by L***N on May 11, 2023*

I bought the paperback from other online shop two years ago then the Kindle version. As a professional coach (PCC), I have been consistently practicing the Laser-focused Coaching approach for two years now. I've noticed that my coaching has gone much deeper than it was two years ago, and I have a much better idea of what is really going on in a coaching session. The Laser-focused coaching is universally effective, whether you're a new coach or an experienced coach, whatever niche you're in. It helps you as a coach to get to the root of your client's problem, without being trapped by their stories or situations. The 22 themes are truly valuable. I really appreciate Marion Franklin's generosity and wisdom in sharing them in the book. It came from her 28 years of coaching and teaching. Indeed, the client stories change but the themes never do. Understanding the themes and working on my own themes allow me to recognize my clients' themes and form a powerful question. Another great thing about this book is that Marion offers a lot of coaching conversation examples based on real coaching to illustrate every concept and technique. It not only helps me quickly understand the content, but only serves as useful reference for practice. I don't think other coaching books have such a great amount of real-life examples. Also, there are two full coaching conversation scripts in the book, together with Marion's thinking as she coached the clients. It's really valuable to know what's on an extraordinary MCC's mind while she coaches people. If your goal as a coach is to help your clients create permanent shift in their lives, this is a must buy!

## Frequently Bought Together

- The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching (Personal and Professional Growth)
- Coach the Person, Not the Problem: A Guide to Using Reflective Inquiry
- The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

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*Product available on Desertcart Brazil*
*Store origin: BR*
*Last updated: 2026-01-22*